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Video Production Vancouver - Blog - REPclips
Production terms you will hear on the REPclips set



spike or spiking the lens - in film and video it means to look directly at the camera. spiking the lens can break the wall of reality and make the audience aware that they are watching someone being interviewed or it can be used as a way to engage directly with the audience.


speeding - is a film term used to indicate that the audio and visual recorders are both moving and recording in sync with each other. its a necessary term because the audio and video are not always shot and recorded at the same time and by the same device and therefore a few moments are needed to get both up to their recording speeds so that they can be synced up during editing.


hair light or rim light or back light - is a light that is place behind the talent or subject to create a separation between them and the background by highlighting the subject's shoulders and hair.


sparking - refers to turning on a light. it is used as a warning or 'heads up' to the subject, talent or set crew as some of the lights can be very bright and are sometimes pointing in peoples faces.


eps - encapsulated postscript - is a format for vector graphics; meaning the picture or image or logo is built using math instead of pixels. by using math to determine a logo it means it will always have crisps, clear and clean lines. in this way a vector based logo can be blown up to the size of a giant bill board or used in video and rendered with constant rasterization and still have those crisp, clear and clean lines where as using pixels (like a jpeg or tiff, etc.) will result in the image appearing blocky and fuzzy.
 
Our new SEM services & packages


Our new SEM services & packages.

Services Search engine marketing, or SEM, is a form of Internet marketing that seeks to promote websites by increasing their visibility in search engine result pages through the use of search engine optimization (SEO) and paid placement (PPC). Search Engine Optimization (SEO) is the process of optimizing your website to rank on top positions in search engines. Pay-Per-Click Advertising enables your website to get top Search Engine placement by bidding and paying for clicks against keywords related to your product or service. Pay-per-click (PPC) Advertising is one of the most effective ways to drive immediate and relevant traffic to your website.


We offer:


SEM START PACKAGE

Search engine optimization for up to 3 Words/Phrases on 3 Pages

• Search Engine Optimization for up to 3 keywords / keyword phrases
• Search Engine Optimization for 3 pages of web site
• Initial Primary Keyword Content Optimization (up to 3 pages)
• Initial Optimization of 3 pages of Meta Tags: o Page Titles o Description o Keywords o Alt-tags
• Web site submissions to Top 100+ Search Engines
• Direct contact with an SEO specialist

PPC CAMPAIGN CREATION & SETUP

· Keyword research
· Competitor research
· Keyword selection and expansion
· Google AdWords account structuring
· $30.00 / month for Google AdWords which generates up to 50 new unique page visitor

PRICE: $200 One-time set up fee + $50.00 per month to manage the campaign


SEM ADVANCED PACKAGE

• Initial Keyword Research by an SEO Specialist
• Search Engine Optimization for 5 Primary keywords/keyword phrases and 25 Secondary keywords/keyword phrases
• Search Engine Optimization for 5 pages of web site
• Initial Primary Keyword Content Optimization (up to 5 pages)
• Initial Optimization of 5 pages of Meta Tags: o Page Titles o Description o Keywords o Alt-tags
• Initial Link Strategy Session
• Monthly Search Engine Submissions to 100+ Search Engines
• Review of Website Structure and Code With Recommendations
• Direct contact with an SEO Specialist
• Search Engine Ranking Reports every 90 days

PPC CAMPAIGN CREATION & SETUP

· Keyword research
· Competitor research
· Keyword selection and expansion
· Google AdWords account structuring
· $50.00 / month for Google AdWords which generates up to 75 new unique page visitor

PRICE: $350 One-time set up fee + $100 per month to manage the campaign


SEM ULTIMATE PACKAGE

• Initial Keyword Research by an SEO Specialist
• Search Engine Optimization for 10 Primary keywords/keyword phrases and 25 Secondary keywords/keyword phrases
• Search Engine Optimization for 20 pages of web site
• Initial Primary Keyword Content Optimization (up to 20 pages)
• Initial Optimization of 20 pages of Meta Tags: o Page Titles o Description o Keywords o Alt-tags
• Link Building Strategy Session
• Monthly Search Engine Submissions to 100+ Search Engines
• Review of Website Structure and Code With Recommendations
• Direct contact with an SEO Specialist
• Search Engine Ranking Reports every 90 days

PPC CAMPAIGN CREATION & SETUP

· Keyword research
· Competitor research
· Keyword selection and expansion
· Google AdWords account structuring
· $100 / month for Google AdWords which generates up to 150 new unique page visitor

PRICE: Start at $500 One-time set up fee & $200 per month to manage the campaign
 
Using Video on your website


More and more studies are recently being done with respect to using Video on your website. Here are some great tips to keep in mind, especially when recoding your own video to post on your site.


The Focus
If you are filming yourself, make sure to select a location or spot that allows the focus to be on the subject (you). There is nothing worse than making it difficult for the viewer to keep their attention on you as you speak. Avoid busy backdrops, moving objects behind you or eye-catching signage.


The Lighting
Its difficult to watch something you can barely see. Many self-tapes make this fundamental mistake, and assume that if its not dark in the room, they must appear great on camera – nothing could be further from the truth. Position soft lighting at least on our face and if you are limited than use a desk lamp positioned far enough from your face that it allows for attractive 'diffusion'.


The Sound
Sound plays another crucial role in the prosperity of your self-web video. On-board mics, the microphones located (attached) to the camera you are using, are often weak and the signal they collect is wide-spread. Meaning that they don’t only clearly catch what you are saying as the subject but also a lot of the surrounding noise. To avoid this, and substantially increase the quality of your video's sound, try using a separate microphone that plugs into the camera and place it 1-2 feet from your mouth. Covering it with some sort of cloth / material will help decrease the pop and noise.


Lights, Camera, Action
Now that you've got some of your most fundamental basics in place, you're ready to roll. 9 out of 10 times however if you are not dealing with professional equipment and set-up your video will still have that "home made" appeal to it. The good news is – this is where companies like us step in and are very happy to help. If you have any questions on tips or working with us – give us a call or email us.
 
Professional creation of internal NEWS clips


BUYING decisions are expedited by 72% when video is used.


Welcome to our video production company in Vancouver.


If you are a successful business person you know the inevitable response to the question: «What does it mean to be progressive?»


But how can one be a progressive business person when the business world is so irregular? If it’s difficult for you to answer, we can do it for you.


We are a modern company and have the latest information on effective functioning in the market place of goods and services, especially with respect to online presence.


Our company's offer consists of the following type of service: professional production of internal NEWS video clips presenting goods and services offered by your company. Our video production company offers high-quality video production, made by a talented team with decades of collective experience.


We provide our clients with guaranteed traffic growth and as a result, growth of a company's general prosperity. Nowadays less and less Web users want to read information, today they prefer to VIEW or watch it in a form that engages many of their senses, emotions.


This is where we step in! If you want thousands of people to PAY ATTENTION to your Products, Services disseminate NEWS they will absorb as opposed to toss in the trash? If you are interested, and want to learn more welcome to the way we do professional NEWS.


Please see more information here.
 
By 2015 over half the websites worldwide will have some form of video embedded on them



Internet observation and measurement gurus such as comScore forecast massive growth around the viewing and usability of short-form videos online in the future.


REPclips is a company based out of Vancouver, British Columbia that specializes in short-form profile video clips and video production services for people, associations, clubs, schools, charities, and businesses who want to hop on the 'online video leverage' train in North America.


Internet observation and measurement gurus such as comScore forecast massive growth around the viewing and usability of short-form videos online in the future; numbers already indicate substantial leaps and bounds upward in even just the most recent years alone.


Thanks to the increasing popularity of countless free multi-media distribution outlets like facebook, youtube, vimeo and many others, producing one’s very own captivating video piece has never possessed as much value as it does today. There still needs to be proactive work put into leveraging a good video clip to its fullest positive and effective potential once it is produced or created, however work well worth it in the end.


It is no wonder REPclips founder Mag Dorff believes strongly that by 2015 over half the websites worldwide will have some form of video embedded on them when studies reveal that using video on your website properly can increase your chance of front-page Google results by 53 times and increases click-through rates by over 96% in direct multi-media marketing campaigns. Dorff highlights in many interviews, seminars and speeches that the demand for good video content producers who specialize in online use will hit all time highs before 2020 and that demand will far surpass supply. Each year the existing 200+ million websites increase their use of online video significantly, and why wouldn’t they when statistics confirm that conversion rates are 30% on average compared to the traditional 3-8% associated with print and other more ‘mature’ methods.



Please check what our clients say about us.